The Unconscious: A machine for operating an animal

There is a wonderful article on language and the unconscious in Nautilus magazine written by author Cormack McCarthy.

It answers the mystery of why the unconscious “speaks” to us in symbols and images instead of just using words.

He calls it the Kekulé problem:

“Among the myriad instances of scientific problems solved in the sleep of the inquirer Kekulé’s is probably the best known. He was trying to arrive at the configuration of the benzene molecule and not making much progress when he fell asleep in front of the fire and had his famous dream of a snake coiled in a hoop with its tail in its mouth—the ouroboros of mythology—and woke exclaiming to himself: “It’s a ring. The molecule is in the form of a ring.” Well. The problem of course—not Kekulé’s but ours—is that since the unconscious understands language perfectly well or it would not understand the problem in the first place, why doesnt it simply answer Kekulé’s question with something like: “Kekulé, it’s a bloody ring.” To which our scientist might respond: “Okay. Got it. Thanks.””

The article attempts to unpick the mystery. It comes down to the fact that the unconscious was operating humans long before they acquired language, and its picture-story mode, honed by evolution is extremely good storing the vast amounts of information we need to maintain survival heuristics.

Apart from its great antiquity the picture-story mode of presentation favored by the unconscious has the appeal of its simple utility. A picture can be recalled in its entirety whereas an essay cannot….The log of knowledge or information contained in the brain of the average citizen is enormous. But the form in which it resides is largely unknown. You may have read a thousand books and be able to discuss any one of them without remembering a word of the text.

…The picture-story lends itself to parable. To the tale whose meaning gives one pause. The unconscious is concerned with rules but these rules will require your cooperation. The unconscious wants to give guidance to your life in general but it doesnt care what toothpaste you use.

...The unconscious is just not used to giving verbal instructions and is not happy doing so. Habits of two million years duration are hard to break

This video from Simon Sinek has some good illustrations of the power of the unconscious and belief:

* He is a bit irritating in this video. Too performative.

Arendtian Action

Great essay from Venkatesh Rao in his Breaking Smart newsletter. Here are the first few paragraphs, the rest is at the link:

2) There is an enormous itch we all seem to share, to act in the world some way. To do things that are consequential on a stage that is larger than that of our private lives.

3/ To do what philosopher Hannah Arendt called appear in public. This does not mean narcissistically inserting cough Trump cough your life story into the narrative of the world via long trolls.

4/ Instead, it means seeking to live fully in a way voluntarily recognized as fully human by others. Whether they agree or disagree with you, they acknowledge how you have enriched the human condition for all.

5/ The side-effect of Arendtian action is entering history books, but that is not its intent. The intent is to live a fully human life, in the company of a plurality of other humans, who welcome your presence.

6/ A mode of being human that transcends a life lived in private, with family, or within the closed cognitive context of a particular tribe. A mode that history has traditionally reserved for royalty.

7/ A mode of being that requires the presence of other fully human individuals around us, who also act. and act differently from you, your family, and your various tribes, in ways you cannot control.

8/ Arendtian action is a way of creating a full life for yourself that goes beyond contemplation and integrates behaviors all the way from intimate and private contexts to the worldly public stage.

9/ Arendtian action is action that allows you to feel fully human. It is not the off-by-yourself fuck-you-money action of self-isolation. It demands cultivation and use of voice. Arendtian action subsumes both mute action and empty speech.”

Read the rest at the newsletter archive (backup here)

Mental Model: Inversion

One of the best mental models I know: Inversion.

From Warren Buffet and Charlie Munger to star Quarterback Tom Brady, the secret to success is to simply avoid stupidity.

In the Brady case, here is an example I read in the Farnam Street newsletter. A quote from his coach Bill Belichick: